Spice things up with your brand's apparel by following these quick tips. Then watch your clients and team strut all over town showing off the greatness you've created!
[youtube https://www.youtube.com/watch?v=8r5YBjwXYSg]
Watch the video for more details or read below for a quick summary. Let’s dive in!
Good morning friends! I notice that many companies get stuck doing the same thing over and over again. So, today let’s talk about thinking outside your logo and putting a fun spin on your branding! Especially when it comes to branding your apparel so you stand out, get noticed, and people love wearing your gear EVERYWHERE they go!Think about doing this for your next event, marketing campaign, rewards, company store, uniforms, and more!Create an artistic masterpiece with your brand’s apparel. If you have a really fun, cool, hip brand then you can go all out. If you have more of a conservative brand then you don't have to go as crazy with it, but you can do more than just putting a logo on the item. Whether that's a shirt, jacket, loungewear, yoga pants, joggers... there are lots of items you can do that are a fit for this.
Want to do a lil’ pop of fun? Then do just the pocket with a full-color imprint on it. The imprint can be a step and repeat of your logo, your mascot, a pattern that ties into your event or brand. Want to add a lil more? Then do a peekaboo behind it. What is that? It’s where we imprint something so it looks like it's peeking out of the pocket. Want to do more than just a pocket to spice things up? Do a jacket with an imprinted collar. Have your logo on the left chest like usual but then on the collar you're adding that pop to make it stand out.Ready to think bigger? Do a cool limited-edition jacket! Imagine the surprise they’ll have when they unzip the jacket to see the lining has a fun imprint like a step and repeat logo, pattern, your brand color, or something that makes it pop. The inside of the hood also has that same element. Down the sleeves, and/or on one side of the chest can also add some fun flair. Oh, and did you know…you can PMS match the garment to your brand color?. WHAT! I know...I know…It really is a dream come true!Do you see why I am telling you to think outside the logo! What a difference creating a cool fashion piece like this will be versus just putting your logo on an item. This is a custom product, that only your brand has, that makes your brand stand out, engages your target audience and is memorable. It’s only limited to your imagination. This whole jacket is just a blank canvas that is imprinted the way you want to make a fashion statement that represents your brand and gets the person receiving it excited about wearing it.Now that I’ve gotten your mind going, ask yourself…what is going to get people talking, Instagramming, wanting your new cool swag?You’re probably thinking…but Shana…I have to order thousands of these to make them custom like this. Or it's going to take a few months to get it done and I don’t have the time before my event. Or it's going to be too expensive.Well, I’m sorry to burst your bubble, but none of that is true. We have a low minimum of just 24 pieces and we can turn these custom pieces around with two to three weeks production. All excuses are out the door. So what are you waiting for?If you don't know what to do that's okay. I completely understand. Just reach out to me. Let me know the project, who you're giving it to, and then we can create some cool layouts that we think would be a great fit for you. What project do you have coming up that would be perfect for this? Let me know. Do you want more ideas to put in your marketing arsenal? Then subscribe to our YouTube channel so you get my cool new tips as soon as they come out. Remember to smile because HAPPY looks good on you. Have an amazing day! Hugs and high 5's,Shana Anderson-NutePresidentSpitfire Advertising, Inc.Ready to shop? Click hereNeed FREE marketing strategies? Click hereProud partner of the Admin Awards & Chest of Hope. We support and empower others to be their best!Don’t have a marketing calendar? I have you covered! You know that people with systems have the greatest success. Click on the image below to download my FREE Monthly Marketing Calendar Worksheet. I’ve made it easy to plan out your monthly marketing activities.
Enter what marketing activity you’ll do and when
List your top 3 priorities that month
The theme you’ll create that month’s marketing around then follow your plan.
When the month's done, evaluate it and tweak what's not working.
Don't forget to check out our previous blog post:• People use this product every single day but many fail to use it to promote their brand• Hit the bullseye this year with these top swag trends that will help you reach your sales and marketing goals!• Are you using this secret tool to wow your clients?